The creation of Coca-Cola's Portugal new website and the
redesign of the corporate brand site were developed by the Grand
Union, the digital agency of Fullsix Portugal.
The website, which will serve as the hub for all micro sites and
digital platforms for Coca-Cola marks the 125th anniversary, is
being celebrated this year.
To celebrate, there are games, promotions, videos and a virtual
tour through the 125 years of Coca-Cola Happiness. In addition to
this site, the GU has also redone Coca Cola's corporate site, which
will now have a quarterly newsletter entitled 'Its News' which is
exclusively for health professionals.
The company explains that "some health and nutrition professionals
are invited to publish articles with relevant information about
healthy habits, covering areas such as nutrition and
hydration".
http://www.cocacolaportugal.com/

source : www.meiosepublicidade.pt